Social
Media is extremely powerful in this day and age and it is crazy to not even consider
using it to promote yourself or your product. Social Media is crucial and vital
in marketing whether it is Instagram, Vine, Facebook, Twitter, Tumblr, Youtube,
or whatever is created tomorrow. "Increased Brand
Recognition. Every opportunity you
have to syndicate your content and
increase your visibility is valuable. Your social media networks are just new
channels for your brand’s voice and content. This is important because it
simultaneously makes you easier and more accessible for new customers, and
makes you more familiar and recognizable for existing customers." Quoted
from http://www.forbes.com/sites/jaysondemers/2014/08/11/the-top-10-benefits-of-social-media-marketing/#3f5d22052a4d
.
The way that I plan on making “Dirt with Worms” popular is
first changing the name to “Dirt n’ Worms” because Dirt with Worms is a mouthful.
The next step is to grab my friends and family members and have them post a
picture of the product with them eating it on any and all social media sites
they use using #DirtnWorms. Example: Hey everyone you’ve gotta try this new
thing called Dirt n’ Worms, it’s like pudding but it’s creamy and chewy and
crunchy… I just can’t explain it (insert picture of them eating it)!
#DirtnWorms “Richer Customer Experiences. Social
media, at its core, is a communication channel like email or phone calls. Every
customer interaction you have on social media is an opportunity to publicly
demonstrate your customer service level and enrich your relationship with your
customers.” Quoted from http://www.forbes.com/sites/jaysondemers/2014/08/11/the-top-10-benefits-of-social-media-marketing/2/#656971fb5232
.
Promoting through
social media can cost little to absolutely nothing and it is much better than
being bombarded with ads that you cannot avoid. Social media is never going
away and is only becoming more and more popular. “The longer you wait, the more you have to lose. Social media
marketing, when done right, can lead to more customers, more traffic, and more
conversions, and it’s here to stay.” Quoted from http://www.forbes.com/sites/jaysondemers/2014/08/11/the-top-10-benefits-of-social-media-marketing/2/#656971fb5232
.
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